Our vision
The transition from Web2 to Web3 in the content creator and digital marketing segment.
The next major revolution in the influencer market will be "followers earning by following their favorite creator".
We have adopted the concept of "Empowerment Rewards," allowing anyone to form their own loyalty group. For this reason, we intend to radically transform how brands interact with influencers and, in turn, how these influencers influence their followers, amplifying the potential of all participants. All of this is only possible through NFTs.
Imagine a scenario where any influencer can establish an incentive for a brand without the need for a direct agreement with the brand, a true game-changer! Or create collaborations between influencers through incentives and even develop systems where followers are financially rewarded!
With the ease and speed of Gotas to create, redeem, and trade, we are one step closer to making this vision a reality for a wide audience. We are already implementing these ideas in specific niches (check out our cases) and with great success.
Decentralizing marketing (MarketingFi):
For marketing to be effective, it's necessary to distribute something to customers as a benefit, and gotas are already used for this purpose. It's a dynamic and efficient way to capture leads, making it a very attractive online advertising alternative. We believe that creators, in the future, will be able to receive offers from brands via a platform that are truly worthwhile, dynamic, and frictionless for both parties.
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